A strong brand identity is more important than ever. A company’s name, trademark and trade dress can be one of its most valuable assets.
Our role is to counsel our clients on the strength and risks in using selected trademarks or brand names and the prospect of obtaining registration, adequate protection, desired exclusivity and market impact.
Protection and preventing third-party misappropriation goes hand-in-hand with building a strong brand value and good will. We handle all aspects of oppositions and cancellation procedures before the TTAB and pursue and defend claims of trademark infringement in state and federal courts.
We have significant experience in all aspects of protecting our clients’ trademark and brand name rights in the U.S. and abroad. Our goal is to develop a strategy for domestic and global protection in the most effective manner.